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2008
2006

No Time For Stock Shortages


2nd January 2008

Many independent electrical retailers were inconvenienced in the run-up to Christmas by stock shortages, according to leading electrical retailers’ association retra.

Flat panel TVs were one of the most difficult items to get hold of, with some retailers only receiving a fraction of their orders after enduring lengthy delays.

Syd Smith, from Aberystwyth, Wales, said: “We only received around 60 percent of our original order in time for Christmas. This was really disappointing and a missed opportunity for manufacturers.

“We also had to loan out a lot of TVs and stands, which are being replaced this month. These are difficulties that no retailer should have to face.”

Warren Butler, from Hawarden, Flintshire, added: “In the run-up to Christmas we experienced a shortage of Hitachi, Panasonic, Toshiba and Sharp televisions.

“Many independents are not in a position to place the large forward orders that manufacturers would like. All manufacturers need to understand this and explore other ways to accommodate the independent channel.

“The simple fact is that we would love to sell their products, but if they’re not available, we have to promote what is in stock. So it’s in the manufacturers’ best interests to find a solution.”

retra is calling on all manufacturers to act now to help prevent future problems.

Bryan Lovewell, Chief Executive for retra said: “The three months between October and January account for around 40 percent of retra members’ annual sales. So it’s imperative that the stock is there for them to sell.

“For many years, independent retailers have put up with stock shortages. It’s about time that manufacturers reviewed their supply chain processes to ensure independents do not miss out again at this crucial time of year.”




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